If you don't know this answer or don't even realize the importance of this distinction, then you may be hitting upper limits of your level of success and not even realize it. If that is the case then no matter how great your efforts, no matter how impeccable you implement the best strategies you will not be seeing the results you desire. There are two potential levels at which you can participate in being a business owner as a coach. That of a Hobbyist. That of a Business Owner. Hobbyists can articulate a general direction for their business. They grasp the idea of business discipline, but tend to think it's too early to get it fully under control - or feel they don't have time. Hobbyists' planning, goals, priority-setting and sense of business purpose also tend to be less focused, more difficult to understand. Business Owners, on the other hand, can clearly define how they will make a difference in the world, and who they will serve. They know it takes a thrivin...
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